FIFA launches FIFA+ for Documentaries and Live Games
By MYBRANDBOOK
FIFA has launched a new streaming video service, FIFA+, which will provide free live games from competitions around the world plus ’Netflix style’ documentaries.
The live games will be geo-blocked so that the service does not compete with existing rights-holding broadcasters of competitions. The matches will also be archived and there are also highlights packages.
The new platform is advertiser-funded and also includes an archive of every World Cup and Women’s World Cup match ever recorded on camera. Fulwell 73, Gary Lineker’s Goalhanger Productions and Noah Media Group are among the production companies who have made content for FIFA+.
FIFA said in a statement, “By the end of 2022, FIFA+ will be streaming the equivalent of 40,000 live games per year from 100 Member Associations across all six confederations, including 11,000 women’s matches. FIFA+ offers live coverage from Europe’s topflight leagues to previously unserved competitions from around the world in men’s, women’s and youth football. From launch, 1,400 matches will be live-streamed monthly on FIFA+, rising rapidly.”
FIFA is launching the service with a feature-length documentary on former Brazil and Barcelona midfielder Ronaldinho along with a number of other films, under the title ’FIFA Originals’ created by outside production companies. The launch also features an ’all access’ series of six 30-minute shows featuring Brazil defender Dani Alves, created by his own production company Maracana Media.
Charlotte Burr, FIFA+ Project Lead said, “There will be video advertising, pre-roll advertising, there will be banner advertising. There will also be opportunities to co-produce branded content, for example, and plenty of other activation opportunities for partners. That is effectively the monetization story of the platform. It is free and the intention is it’s free forever. There is no plan to charge a subscription fee for the service.”
BREAKING NEWS
TECHNO TRENDS
Legal Battle Over IT Act Intensifies Amid Musk’s India Plans
The outcome of the legal dispute between X Corp and the Indian government c...
Wipro inks 10-year deal with Phoenix Group's ReAssure UK worth
The agreement, executed through Wipro and its 100% subsidiary,...
Centre announces that DPDP Rules nearing Finalisation by April
The government seeks to refine the rules for robust data protection, ensuri...
Home Ministry cracks down on PoS agents in digital arrest scam
Digital arrest scams are a growing cybercrime where victims are coerced or ...
E-Magazine
TECHNOTAINMENT
MOVERS & SHAKERS
OPEN YOUR EYES
INTERVIEWS
HOT PICK
MAKE IN INDIA BRANDS
EMINENT CIO'S OF INDIA
ICONS OF INDIA
ICONS OF INDIA : RAJESH NAMBIAR
Rajesh leads the company’s India associates and enhances relationshi...
Icons Of India : ASHISH KUMAR CHAUHAN
Ashish kumar Chauhan, an Indian business executive and administrator, ...
Icons Of India : Puneet Chandok
Puneet Chandok is President, Microsoft India & South Asia and is respo...
PARTNER SPEAKERS
PSU
C-DAC - Centre for Development of Advanced Computing
C-DAC is uniquely positioned in the field of advanced computing...
VIDEOS
Top 25 Brands
Global Indian industry
Indian Tech Talent Excelling The Tech World - NIKESH ARORA, Chairman CEO - Palo Alto Networks
Nikesh Arora, the Chairman and CEO of Palo Alto Networks, is steering ...
Indian Tech Talent Excelling The Tech World - George Kurian, CEO, Netapp
George Kurian, the CEO of global data storage and management services ...
ITFORUM 2025
CMO of the Year
WOMEN LEADERSHIP
IMAGE GALLERY
TRENDS IN TECHNOLOGY
MORE VIDEOS
ADVERTISEMENTS
TECHNOLOGY DISRUPTION
UNICORNS REVOLUTIONISING
of images belongs to the respective copyright holders
