Apple expects to hit stores next month with India-made iPhones
By MYBRANDBOOK
According to a source, Apple's top-end iPhones are to be assembled in India by Foxconn's local unit. This step is going to help Apple Inc drop prices in the world's second-biggest smartphone market.
Though some approvals are pending, the India-made iPhone XR and XS devices are expected to hit the market by August.
Expanding local assembly will help Apple save on high taxes levied on the import of fully-built devices, as well as meet local sourcing norms for opening its own retail stores in India.
Though used by millions of Indians, Apple's premium pricing has limited its market share to a meagre 1 percent to the gain of rivals such as China's OnePlus.
It has been previously reported that the local unit of Hon Hai Precision Industry Co, Foxconn, would this year begin assembling iPhone X family devices in India's southern Tamil Nadu state. Cupertino, California-headquartered Apple also assembles the lower-cost SE, 6S and 7 models in India through Wistron Corp's local unit in the tech hub of Bengaluru.
That push has met with some success as Samsung and China's Oppo have expanded rapidly in India, and contract manufacturers like Foxconn have ramped up domestic operations.
Apple along with fulfilling local demand could also use India as an export hub to soften the impact of a bruising trade war between the United States and China.
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