Nothing to sell its first smartphone on Flipkart in India


By MYBRANDBOOK


Nothing to sell its first smartphone on Flipkart in India

Carl Pei, or Pei Yu, is a Chinese-born Swedish Internet entrepreneur. He co-founded OnePlus along with Pete Lau, in 2013 and was the director of OnePlus Global. He left the firm in September 2020 to start a new hardware venture, called Nothing.

 

The recent announcement of Nothing on Monday announced that its Nothing Launcher (Beta) operating system is now available for all devices with Android 11 and higher.

 

The company said that the Launcher app icon is now available on the home screen and a new ‘How to Set Up' page when you open Launcher for the first time has been added. For easy access, the Dropbox link to download bonus wallpapers and ringtones now sits in Launcher settings," as per the company source.

 

Nothing OS offers a new experience for Android. It added that Nothing OS captures the best features of pure Android and is designed to deliver a fast, smooth and personal experience.

 

Nothing Launcher (Beta) was earlier compatible with Samsung S21 and S22, Google Pixel 5 and 6. Nothing phone (1) will be powered by Qualcomm's Snapdragon mobile platform.

 

Joining forces with leading telcos and retailers, we look forward to shaking up the smartphone market together," said Carl Pei, CEO and Co-founder, Nothing said.

 

From selling out ear (1) in under two minutes during our first Flipkart sale to breaking into the top three brands in the premium true wireless earbud segment in our debut quarter, we have demonstrated that India is excited for a new consumer tech brand to emerge from a stagnant industry," said Manu Sharma, Vice President and General Manager, Nothing India.

 

The company's first smartphone -- Nothing phone (1) -- will be powered by Qualcomm's Snapdragon mobile platform. It will be the company's first smartphone and a second device in the overall product ecosystem of the brand. The company said it is planning to launch the smartphone later this year.

 

The company claims, Nothing OS captures the best features of pure Android and is designed to deliver a fast, smooth and personal experience.

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