Facebook introduces new feature 'Secret Crush' feature on Dating profile
By MYBRANDBOOK
Facebook has announced, at the ongoing F8 developers conference that the company is launching a new feature, called "Secret Crush", which will allow people to tell it who they're into. If other people say the same about you, there will be a match – and both people will be notified, with expanding Facebook Dating to 14 new countries including Philippines, Vietnam, Singapore, Malaysia, Laos, Brazil, Peru, Chile, Bolivia, Ecuador, Paraguay, Uruguay, Guyana, and Suriname. The Facebook Dating platform was earlier introduced in five countries to begin with last year.
The feature is a part of Facebook Dating, which was unveiled last year and allows people to find potential matches within their communities on Facebook, showing others who attending the same events, part of the same groups, or are friends with your friends.
Alternatively, if your crush isn’t on Dating, doesn’t create a Secret Crush list, or doesn’t put you on their list, no one will know that you’ve entered a friend’s name.
To add more friends on Facebook, there is an updated ‘Meet New Friends’ feature to help add people from their shared communities like a school, workplace or city. “It’s opt-in, so you will only see other people that are open to meeting new friends, and vice versa,” said Facebook.
Whereas other dating apps just connect you with friends of friends and strangers (with an occasional friend mixed in to make things weird), Secret Crush lets you connect with the people you already know who you might be interested in, but takes away the potential awkwardness of unreciprocated feelings.
The service is accessible via the bookmarks tab within the main Facebook app and requires setting up a new profile specific to dating. Separate from the new Secret Crush feature, Facebook Dating works like other conventional dating apps and lets you browse and match with the profiles of strangers and non-friends as well. When it launched the dating service last year, Facebook reported that over 200 million of its users identify as single. So even if you don't have a crush on any of your current Facebook friends, you still might find "the one" on the social media site.
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