CureBay bringing Healthcare Ecosystem For Underserved
By MYBRANDBOOK
CureBay is going to bring an innovative healthcare delivery model. It has a hybrid approach wherein it aggregates the hyperlocal physical healthcare ecosystem such as doctors, pharmacies, diagnostic centres, and hospitals and helps them deliver their services through a network of microsatellite centres called e-clinics that act as physical touchpoints to provide assisted healthcare.
CureBay is a tech-enabled hybrid model that fulfils around 80 per cent of basic healthcare requirements for rural and underserved India. It is an intelligent tech platform, where it ensures that patients get access to high quality and affordable healthcare without the need to travel to cities. Its disruptive delivery model leverages both tech and a network of microsatellite centres enables to make their services available to people in remote locations.
Priyadarshi Mohapatra, Founder, CureBay adds, “We believe in being the one-stop-shop for all healthcare needs, not only in Tier2/3 but beyond Taluks and Blocks and solving for the last mile. From appointments to medicine delivery, to addressing the diagnostic needs of the patients, CureBay believes in delivering quality healthcare consultation and assistance.”
When a patient walks into the centre, they are first assisted by trained healthcare workers such as certified nursing staff and pharmacist and then connect them with the right doctor for a video consultation. Post consultation, the e-prescription is picked up by the platform and the patients have an option of ordering the medicines and lab tests which are all done and delivered at our centre.
The model is largely based on ‘dignity of care’ that brings high quality yet affordable healthcare to remote locations. The company is funded through a network of angels and is based on revenue sharing with service providers.
It opened its first clinic in mid-November 2021 and has opened five since then. In this short period, over 500 customers have availed services at CureBay e-clinics.
Looking at expansion and growth, the company is doing a pilot in Odisha and the next twelve months, it plans to launch over fifty e-clinics in Odisha itself.
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