Coinbase acquires deep tech startup Agara
By MYBRANDBOOK
Cryptocurrency exchange platform Coinbase has acquired AI-powered support platform Agara for an undisclosed amount. The company has its operations in India and the US. It is the first acquisition in India by Coinbase.
Agara automates end-to-end customer support operations for even the most complex kinds of queries. Its voice agents offer a tailored and holistic solution, fielding customer calls, engaging in troubleshooting processes and providing a service extremely similar to human agents.
Agara’s powerful Deep Learning and Conversational AI technology to automate and enhance our customer experience (CX) tools. The acquisition is aimed at reinforcing Coinbase’s “commitment to delivering world-class support for customers” and providing Agara’s expertise in machine learning (ML) and natural language processing (NLP) to the company’s engineering team.
Coinbase will utilise this technology to augment its existing product, engineering and data teams. This acquisition is in line with the company’s strategy to build a tech hub in India by way of enhancing customer experience on its platform.
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