Facebook introduces Live Audio Rooms for public figures on iOS in US
By MYBRANDBOOK
Facebook has launched Live Audio Rooms in the U.S. on iOS, starting with public figures and select Facebook Groups, and the debut of an initial set of U.S. podcast partners. Live Audio Rooms will become available to any verified public figure or creator in the U.S. who’s in good standing with Facebook and is using either a profile or the new Facebook Pages experience on iOS. For Facebook Groups, the feature is launching with “dozens of groups”.
Both products will become more broadly available in the weeks and months ahead, as more people, podcasts and Groups are brought on board. Meanwhile, 100% of Facebook users in the U.S. will be able to listen to Live Audio Rooms and podcasts as of this week.
The event’s hosts appear in rounded profile icons at the top of the screen, while the listeners appear in the bottom half of the screen, as smaller icons. The active speaker is indicated with a glowing ring. If verified, a check appears next to their name, as well. There are also options for enabling live captions, a “raise hand” tool to request to speak and tools to share the room with others on Facebook through things like News Feed or Group posts.
Another new feature allows hosts to select a nonprofit or fundraiser to support during their conversation, and listeners and speakers can directly donate. A progress bar will show how much has been raised during the show.
Alongside the launch of Live Audio Rooms, Facebook is also beginning to roll out its planned podcast support with a few select creators. These include Joe Budden of The Joe Budden Podcast; “Jess Hilarious” of Carefully Reckless from The Black Effect Podcast Network and iHeartRadio; Keltie Knight, Becca Tobin and Jac Vanek of The LadyGang; and Nicaila Matthews Okome of Side Hustle Pro. Facebook will open up to other podcasters this summer.
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