Nordic Semiconductor to extend its footprint in India
By MYBRANDBOOK
Nordic Semiconductor has expanded to provide faster customer support to the country’s burgeoning high-tech wireless design and manufacturing sectors in a rapidly expanding IoT market. The sales and marketing support operations will be based in Bangalore, known as the “Silicon Valley of India”, and home to many leading private and public sector tech enterprises.
The expansion comes at a time when India is on a steep trajectory towards becoming a $5 trillion economy by 2026-27, with the IoT design and manufacturing industry projected to enjoy a similar growth path employing both short-range wireless and low power cellular IoT solutions across a wide range of market verticals, in particular Industrial IoT (IIoT), energy and utilities, health, consumer, and automotive.
Gaurav Kapoor, Regional Sales Manager – India for Nordic Semiconductor, says, “With a growing need for connectivity among devices alongside real time monitoring and tracking of these systems and services, IoT technology has been gaining increasing market traction in India over the last few years. Planned government projects including smart cities, smart grids and smart transportation will be a major revenue generating source for IoT solution providers for years to come.”
Kapoor said Nordic’s nRF9160 low power System-in-Package (SiP) with integrated LTE-M/NB-IoT modem and GPS for cellular IoT product applications would present opportunities for customers demanding a cellular solution that delivers a high level of integration, functionality, and low power. Nordic’s portfolio of low power wireless solutions, meanwhile, including the flagship nRF5340-the world’s first dual Arm Cortex-M33 wireless SoC that is now in commercial production-would enable the growing demand for connectivity to help reduce operational and staffing costs, and increase operational efficiencies across all market segments.
Nordic also has an office in Hyderabad, which was part of the acquisition of Imagination Technologies Wi-Fi development team and Wi-Fi IP tech assets.
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