Nikhil Korgaonkar,
Regional Sales Director India & SAARC, Arcserve

Data Protection Platform you can trust

Launched in 1990 as a product under Cheyenne Software, Arcserve became an independent organization in 2014 after separating from CA Technologies. It released the Arcserve Unified Data Protection (UDP), the first solution to deliver comprehensive backup and recovery across cloud, virtual and physical environments under a single pane of glass. Since then, Arcserve has continuously redefined data protection with a full range of highly efficient and integrated capabilities deployable on-premise or in cloud with faster restore, disaster recovery, high availability and archiving.

Since becoming an independent organization, Arcserve has witnessed 15 percent growth year-over-year (YoY), and now has a customer base of 45,000 end users in more than 150 countries and partners with over 7,500 distributors, resellers and service providers around the world.

Reducing complexity through Unified Data Protection Platform

CIOs are challenged by an unprecedented growth of data. According to experts, trends like mobility, IOT, social & digitalization will define the IT landscape by 2020 with data increasing to 44 zettabytes (44 bn TB). Multiplicity of sources producing data is adding to the woes of CIOs. In front of them is a heterogeneous & discrete environment that is churning out data continuously. Arcserve Unified Data Protection (UDP) platform helps CIOs tackle the issue of data proliferation with a single solution that delivers system resiliency across the entirety of cloud, virtual, and physical systems. The UDP platform is a single, scalable, comprehensive solution that eliminates the need for complex layers of backup and disaster recovery point solutions. The strength of the solution lies in its completeness, reduced complexity enabling ease of use through single web console that is accessible from anywhere.

It is a one-stop shop experience for clients since the solution can be deployed in multiple ways - as software, virtual or physical appliances, and cloud (or a variation of all). Arcserve appliances come pre-configured with the storage, compute, management software, UDP licenses and network cards to create operational efficiencies and further reduce complexity. Our public cloud support is also comprehensive, and offers the same complete protection whether deployed in a private or public cloud.

Route to Market Strategy

Arcserve is a 100% channel centric company. We always had a solid partner base in India that chose us for some of the prestigious accounts in the country. We offer the best incentives in our space to our partners and work very closely with them and customers to bring in value for all the stakeholders in the ecosystem. We also continuously invest in training new and existing partners on our suite of offerings. We have some of the largest distributors in the country who help us expand base with new partners. For our recently announced UDP Appliances in India, we have a new set of partners who are seeing some of the most lucrative incentives schemes.
 

Indian SIs and alliances form the second pillar for expansion. As the government sector is already in a digitalization hyper drive, SIs are playing a vital role in securing these projects by working with us. Another pillar is our state of art development and technical support center in Hyderabad that help us with consultative approach when implementing large complex solutions in Enterprise and Government space. 

Marketing also plays a multi-faceted role in GTM strategy by developing existing customers, identifying new ones and working closely with channel partners. We cater specifically to mid-size, decentralized & enterprise businesses which often have small or overstretched IT teams that need an all-in-one solution that is easy to deploy and manage.