Government regulations for deepfake is expected in 7–10 days


By MYBRANDBOOK


Government regulations for deepfake is expected in 7–10 days

Within seven to ten days, the government intends to alter IT regulations in order to combat the deepfake threat, Minister Rajeev Chandrasekhar has announced. He underlined industry inaction in a meeting with tech companies, citing three previous meetings and government advisories. Deepfakes are defined in the proposed modifications, and the grievance definition is expanded to include reminding users of forbidden content within a 15-day period.

 

The meeting, attended by representatives from Meta, Google/YouTube, ShareChat, Snap and Jio, along with officials from multiple ministries and the National Commission for Protection of Child Rights (NCPCR), was called to discuss deepfakes, a problem the administration has lately become sensitive about, especially since the Prime Minister brought it up in November. 

 

Chandrasekhar referred to three meetings held between the ministry and the industry between late November and early December, two advisories and two letters sent by the government to improve action on such content when asked by a Meta representative whether there will be any public consultation before the notification. 

 

It has been reported on January 6 the three main amendments related to deepfakes that the ministry of electronics and information technology (Meity) was considering. These include proposed amendments to the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021 that will define deepfakes, expand the definition of a “grievance”, and make it obligatory for all intermediaries to remind users of disallowed content under rule 3(1)(b) every 15 days in clear and precise language.

 

The meeting was attended by chairperson of the NCPCR Priyank Kanoongo, who has separately summoned YouTube’s head of government affairs and public policy in India, Mira Chatt, over trending online challenges on YouTube that portray “potentially indecent acts involving mothers and sons”. 

 

The meeting was attended by multiple officials from Meity, NCPCR and the ministry of women and child development.

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