The advancement of new technology inspiring and revolutionizing the beauty industry
By MYBRANDBOOK
Tarun Bali, VP IT, Beauty & Beyond (Skandhanshi Group)
Technology blueprint for year ahead
Providing the customers the greatest products and services while generating revenue is the prime reason for any business’ existence. To comply with this, all technical initiatives and solutions ought to be in line with the aforementioned goals, with happy and contented consumers as the ultimate goal.
Ideally, we should evaluate options based on our own criteria and market research rather than choosing a solution simply because it is trendy. A roadmap with enterprise architecture must be created before any digital/technical strategy can be implemented, and various apps and modules should be connected to support the business strategy. After completing this task, we should concentrate on efficiency, automation, and more cost-cutting, but at no point should we sacrifice the customer experience.
Our agenda and investment for 2023 are in the area of:
• Customer interactions automations
• Big Data and analytics
• AI based personalisation and recommendation.
• Live streaming commerce
• Data privacy, protection, and controls
Fortifying organization from cyber threats
The digital era has created numerous gaps in data privacy and security. It is important to develop a separate IT security strategy to avoid and close all gaps and loopholes for hackers and internal employees.
The below are some measures we will be using it:
• Implementation of ISO 27001 process controls
• Anti-ransomware and end-point security tools deployments
• VPN and secure tunnel connection across public networks to access business apps
• Data loss prevention (DLP) solution to analyse data breaches for data in motion
• Performing regular VAPTs to secure all cloud applications
• Data encryption in transit and at rest, as well as application design to facilitate data normalisation
• Comprehensive BCP plan to address any server or network outages
Digital technologies aiding to win customer trust
In contrast to most of the beauty and personal care retailer’s, our company places an emphasis on both inner and exterior beauty. We also believe in advocating a healthy lifestyle and better eating habits in order to cultivate a 360-degree personality while utilising cutting-edge technology. All of our stores now have a body composition analytics device installed. One of the ways we differentiate ourselves from the competition is by using a nutritionist consultation app to monitor client health and carry out post-test follow-up. This assists us in acquiring new customers and retaining current ones.
Google Pay has added "Open Wallet" shortcut
With the introduction of the "Open Wallet" shortcut, Google Pay has impro...
TRAI targets to finalise National Broadcast Policy by May-end
The Telecom Regulatory Authority of India will finalise the National Broa...
TAC Security becomes Cyber Security Assessor for the App Defen
The cybersecurity company, TAC Security has been selected as a key Cyber ...
InterGlobe’s Rahul Bhatia and C.P. Gurnani together announce
In a move that is set to transform the AI landscape, Rahul Bhatia, Group M...
STERLITE TECHNOLOGIES LTD.
TVS ELECTRONICS LTD.
LENOVO GROUP LTD.
TP-LINK INDIA PVT LTD.
Technology Icons Of India 2023: Nikhil Rathi
Nikhil Rathi, Co-founder & CEO of Web Werks, a global leader in Data C...
Technology Icons Of India 2023: Debjani Ghosh
Debjani Ghosh is the first woman president of NASSCOM (the umbrella bo...
Technology Icons Of India 2023: Mukesh D. Ambani
An Indian billionaire businessman Mukesh Dhirubhai Ambani is currently...
C-DOT enabling India in indigenous design, development and production of telecom technologies
An autonomous telecom R&D centre of Government of India, Center of Dev...
ECIL continues to keep India ahead in the growth of Information Technology and Electronics
ECIL played a very significant role in the training and growth of high...
New defence PSUs will help India become self-reliant
MIL, India’s biggest manufacturer and market leader is engaged in Pr...
SAVEX TECHNOLOGIES PVT. LTD.
Savex Technologies is the 3rd largest Information & Communication Tec...
SUPERTRON ELECTRONICS PVT. LTD.
Supertron deals in servers, laptops, components, accessories and is a...
IRIS GLOBAL SERVICES PVT. LTD.
Iris Global services is one of the leading distribution houses that d...