Most Trusted Brands 2024: IBM CORPORATION
By MYBRANDBOOK
ARVIND KRISHNA
CEO - IBM CORPORATION
Technological Innovation:
IBM’s strength lies in its ability to consistently innovate and adapt to the changing technological landscape. Software has become IBM’s single biggest source of revenue as the company turns up the heat on hybrid cloud computing. Its consulting business is still sizable, with infrastructure (Hardware) running a close third in terms of sales. IBM Watson, IBM’s AI platform, is a pioneer in cognitive computing, natural language processing, and machine learning. IBM develops industry-specific solutions tailored to the needs of various sectors, such as healthcare, banking, manufacturing, and telecommunications.
Product and Service Offerings:
IBM offers a comprehensive portfolio of security solutions, including identity and access management, data security, threat detection and response, and security intelligence and analytics, to help organizations protect their data, applications, and infrastructure from cyber threats. IBM Global Business Services (GBS) offers consulting and professional services to help organizations design, implement, and optimize their IT infrastructure, business processes, and digital transformation initiatives.
Brand Connect:
IBM heavily invests in research and development of cutting-edge technologies like AI, blockchain, and quantum computing. Highlighting these advancements positions them at the forefront of innovation.
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