Providing solid foundations for an ever-changing Tech world
By MYBRANDBOOK
Kamlesh Kumar, IT Head, M G Group
Technology blueprint for year ahead
As a civil company we use technology to improve the construction process like drones and walky-talky devices have other benefits for the construction site as well. With them, tracking what materials you need and how much to order is easier. This capability can save company’s cash, as it reduces material waste. New technology also allows job sites to be more interconnected than ever. Currently, we are using SAP, and we are also planning to use construction management software, like Primavera P6, AutoCAD, Primavera Unifier, MS Project, MX Road, 2D Cutting software, Staad Pro etc.
Latest technologies influencing growth
AR/VR technology allows remote workers to inspect the job site as if they were there in person. Workers can also use augmented reality to capture notes, images, or videos of problems which, later on, distant teams can review.
Fortifying organization from cyber threats
Organizations must disable unnecessary pirated or unused software and devices and reduce the number of endpoints being used to simplify their network. For example, complex systems can lead to users having access to resources they do not use, which widens the attack surface available to a hacker.
Tools to Strengthening organization:
• Encrypt all devices: In today’s world, people are choosing to work on mobile or personal devices. Make sure that all data are stored in an encrypted format and remains encrypted during migrations
• Use trustworthy devices: Always make sure that the devices you use should be trustworthy.
Digital technologies aiding to win customer trust
Digital communications are so prevalent that every customer can be informed through the internet. Customers can search for the product online and know a lot more about it.
Reiterating the Brand identity
According to me following points can make my brand distinctive from others:
• Storm the Internet: Once you’ve figured out your brand, it’s time to build a website around your logo. Set up social media to drive traffic to your site, and blog about construction to boost your company’s SEO. Your website will often be your first opportunity to make a good impression on a potential client, so invest well in it.
• Review from customers: Encourage your happy customers to review you on Google, and social media.
• Have Best People: Select the best people and send them to trade shows, advertise them on websites, and set up their own social media accounts for your business. As a bonus, it makes those team members feel important, leading to more job satisfaction.
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