IT: no more an enabler but the driver of businesses
By MYBRANDBOOK
Vivek Khare
Director IT
VerSe Innovation
CIO priorities for 2022
Key priorities to retain the leadership position are:
· Provide outstanding user experience
· Personalize the user experience using AI/ML
· Maintain uptime to give service assurance to users
· Scale up the infrastructure and optimize at the same time to expand our footprint in the market
· Secure the organization from growing cyber threats by all possible means
Digitization - opportunities galore
IT is not a department or function anymore, it is the core business itself. It does not enable the business anymore, it drives the business. And thus, the key advantages of technology for any organization will help cultivate following:
· Next generation user experience
· New user acquisition
· Go-to-market speed and new market exploration
· Faster integration of disparate solutions
Technology & Brand amalgamation
Respect to privacy is in our DNA. We do not collect Personal Identifiable Information (PII) from our users. We have been ISO 27001 certified for the last 12 years. We have clear policies, processes and procedures to protect the privacy of our organisation and its users. In fact, we leverage our platform in an unconventional way to provide customized experience to our users without collecting any PII.
IT: The Future of India
India has seen most unicorns (including us) in the last two years than ever. It shows the growth potential, strength of the market, trust of the investors and users into the Indian market and companies. Government policies have also enabled a lot of startups, enterprises to make in India and capitalize the 1.2 billion mobile user market and 750 million smartphone user market. This is worlds’ second largest market with the talent within to cater to its demands. India will soon lead the cyber security, manufacturing, digital transformation enabler, FinTech and pure digital verticals in the world.
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