HP to spread its manufacturing footprint with Flex in Chennai
By MYBRANDBOOK
HP has announced to expand its production by manufacturing footprint in India with setting up a new facility in Chennai with Flex. In a way to boost Make in India in the tough COVID-19 times, Flex will manufacture HP Desktops and Workstation PCs at the plant on a contractual basis. The facility is scheduled to be operational from August this year. The plant will have the flexibility to scale up manufacturing capabilities on demand.
“We have a long-standing and successful relationship with Flex in other parts of the world. Having a strong presence in Chennai also has several geographical advantages, such as proximity to the port that allows us to get raw materials from other parts of Asia more quickly,” said Vinay Awasthi, Managing Director, HP Inc. India, Bangladesh and Sri Lanka,
“It is also near a spare parts facility in Bengaluru. This move supports HP’s deep commitment to India and will position us well to continue meeting customer needs throughout the country,” Awasthi added.
The move is crucial at a time when organisations are revisiting their global supply chain and logistics strategies in COVID-19 times. HP has been growing in India, consistently registering double-digit revenue growth. According to the International Data Corporation (IDC), almost every third PC and every second printer being sold in India belongs to HP.
“We are focused on getting this facility operational by August 2020. We are transforming our business into a more digitally enabled, data-driven organisation to deliver hyper-targeted and personalized offers to better serve our partners and customers,” Awasthi informed.
According to industry sources, HP India has close to $2 billion annual revenue from India. Awasthi said that PC adoption in India will pick up momentum in the coming years.
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