Mobile accessories and electronics devices market feel the heat of Coronavirus


By MYBRANDBOOK


Mobile accessories and electronics devices market feel the heat of Coronavirus

The mobile accessories and other electronics devices market have started to feel the heat of Coronavirus due to restricted supplies from China which is resulting into shortages on the retail front, adding to woes for sellers. The business of cases and covers, tempered glass, cables, bags and even power banks comprises a market of more than $2 billion annually and this market depends heavily on supplies from China, which mass-produces many such items.

 

If the fresh supplies do not come for some more time, then the problem will be acute for the accessory retailers. Accessories are sold not only at the time of purchase of the main device, but find an equally strong demand during the lifecycle of the main product as they are often changed through after-market purchase.

 

Both the organised market as well as the ones selling in smaller, unorganised retail hubs such as Nehru Place and Palika markets in Delhi are seeing shortages.

 

“While we are yet to feel the pressure in products sourced from third-party suppliers, there are shortages in Apple’s original accessories,” said one of the re-sellers of the American brand in an upmarket store at Gurgaon. “There have been shortages in certain colour types for iPhones, and even some cases that we sell for iPads,” the retailer said.

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