Cognizant ropes in Rashmi Vasisht as VP Corporate Communications
By MYBRANDBOOK
Cognizant has ropes in Rashmi Vasisht as Vice President Corporate Communications.
Before joining Cognizant, Rashmi was associated with Apple India as Corporate Communications Lead where she implemented robust communication strategies and communication mandates to promote the company’s reputation and amplify its brand value. She also cultivated major national media relationships in technology, business, and consumer outlets while strengthening strategic alliances with analysts, advocates, and policy-makers.
She has more than two decades of experience in leading corporate communications, media relations, digital marketing and public affairs across industries and geographies. She has been also recognized for her strategic planning with key focus on driving brand value and positive narratives. Rashmi has worked cross-functionally in complex global conglomerates and delivered in challenging scenarios. She has also worked in organizations like Office of the New York State Attorney General, The Leela Palaces-Hotels and Resorts, Apple India and others.
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