Angela Zepeda to join X as Global Head of Marketing
By MYBRANDBOOK
X CEO Linda Yaccarino has announced that the company has hired Angela Zepeda as Global Head of Marketing. This is the first time the post has been occupied ever since Tesla CEO and billionaire Elon Musk acquired the platform in late 2022 for $44bn.
Prior to this, Zepeda served as Chief Creative Officer at Hyundai Motor America, in addition to her role as Chief Marketing Officer. She held both positions from August to September 2024. Zepeda first joined the company in October 2019 as Chief Marketing Officer, a position she held until August 2024.
She has also worked with INNOCEAN USA, Quigley- Simpson, Lowe Campbell Ewald, and more.
She brings with her the experience and expertise, and also understands how to flourish the brand across the globe. She will spearhead X’s marketing to enhance innovation.
X CEO Linda Yaccarino announced the appointment on X today and said, “Today, I am delighted to welcome Angela Zepeda to X as our new Global Head of Marketing. X is the world’s most meaningful platform so it was essential to hire an exceptional leader like Angela to further shape our transformation. Most recently serving as CMO/Chief Creative Officer for Hyundai, Angela brings incredible experience and expertise, understands how to grow a brand globally, and is exactly the right person to lead X’s marketing as we accelerate our innovation. Looking forward to all of the great work to come!.”
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