Web 3.0 is all about personalization
By MYBRANDBOOK
Web 3.0 will be the next phase of growth for web businesses, building on the interactive and socially connected websites of Web 2.0 and the informational sites from Web 1.0.
Web 3.0 is an upgraded version of Web 2.0 and is characterized by creating a virtual world within the Internet through websites such as online virtual shopping malls, which allows users to interact with each other and buy products.
The metaverse and web3 are intricately intertwined. Although theoretically, web3 and the metaverse are reliant on one another, the technology overlap makes their relationship symbiotic. Wolfram Alpha and Apple's Siri are two examples of web 3.0 applications. Siri uses speech recognition techniques and artificial intelligence to search and deliver results.
Web 3.0 offers not only personalization but also the Semantic Web, which provides a framework for information to be reused and shared more easily among programs, communities, and companies.
The difference between Web 2.0 and 3.0 is that Web 3.0 is more focused on the use of technologies like machine learning and AI to provide relevant content for each user instead of just the content other end users have provided.
The Semantic Web is not a separate Web but an extension of the current one, in which information is given well-defined meaning, better-enabling computers and people to work in cooperation.
An expert says, data collection—and abuse—is basically built into the core of how web 2.0 operates. Apps need money and they get it by monetizing your data. In web 2.0, you are the product.
More and more people are showing they care about data privacy and doing something about it. They’re leaving platforms like Facebook, getting smarter in their use of ad blockers and VPNs and turning to new models like Web3.
Going forward, Blockchain is going to become a helpful tool for advertising and marketing. Its decentralized ledger technology helps marketing and advertising teams better manage data, gain deeper insights into audience interactions with ad campaigns and cultivate meaningful customer relationships.
Technologists say, Web3 is the path to the future, but maybe it is only a rest stop on the way to a fully realized AI network that would constitute a true digital brain.
For advertisers, this presents a problem: Users want privacy, governments are regulating it and Big Techs are dragging their heels. As people leave these tech platforms, ad inventory goes down, ad prices go up and ROI on ad spend dips down-and-to-the-right. But Big Tech still boasts billions of users.
Singapore to remove One-Time Passwords from Bank Accounts
According to the Monetary Authority of Singapore, clients who utilise secur...
Is 375 million Airtel subscribers database breached?
When a hacker claims to have accessed and put up for sale a customer databa...
The government of India intends to construct a single portal f
A single portal will be launched by the Indian government to list all of it...
OpenAI offers GPT-4o, a faster model available to all users at
GPT-4o, a faster and more sophisticated AI model, is made available to all...
BHARAT ELECTRONICS LTD.
DELL TECHNOLOGIES INDIA PVT. LTD.
LENOVO INDIA PVT. LTD.
ALPHAMAX TECHNOLOGIES PVT. LTD.
Icons Of India : Anil Agarwal
Anil Agarwal, the Founder and Chairman of Vedanta Resources Ltd., is r...
Icons Of India : MADHABI PURI BUCH
Madhabi Puri Buch is the first-female chairperson of India’s markets...
Icons Of India : Arundhati Bhattacharya
Arundhati Bhattacharya serves as the Chairperson and CEO of Salesforce...
EESL - Energy Efficiency Services Limited
EESL is uniquely positioned in India’s energy sector to address ener...
NIC - National Informatics Centre
NIC serves as the primary IT solutions provider for the government of ...
BSE - Bombay Stock Exchange
The Bombay Stock Exchange (BSE) is one of India’s largest and oldest...
Indian Tech Talent Excelling The Tech World - Aneel Bhusri, CEO, Workday
Aneel Bhusri, Co-Founder and Executive Chair at Workday, has been a le...
Indian Tech Talent Excelling The Tech World - NIKESH ARORA, Chairman CEO - Palo Alto Networks
Nikesh Arora, the Chairman and CEO of Palo Alto Networks, is steering ...
Indian Tech Talent Excelling The Tech World - Shantanu Narayen, CEO- Adobe Systems Incorporated
Shantanu Narayen, CEO of Adobe Systems Incorporated, is renowned for h...