T-Mobile to reportedly acquire Ryan Reynolds’ Mint Mobile
By MYBRANDBOOK
T-Mobile US Inc. is considering an acquisition of Mint Mobile, the budget wireless provider backed by actor Ryan Reynolds. However, no final decision has been made.
Ryan Reynolds owns about one-fourth of the company. The actor is a star of the Deadpool action-hero franchise, and became a part-owner of Mint Mobile in 2019. As the company’s main pitchman, he has starred in Mint Mobile’s TV ads and pushed the company heavily to his 21 million Twitter and 47 million Instagram followers.
Mint Mobile offers budget cell phone plans on the T-Mobile network starting at $15 per month. T-Mobile’s plans are designed in such a way so that people don’t pay for more bandwidth than they need, letting them start with a three-month period and then make adjustments after that.
With the takeover of Sprint Corp. in 2020 providing midband airwaves, T-Mobile gained about a one-year lead in 5G service on rivals AT&T Inc. and Verizon Communications Inc.
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