HMD Global adds Nokia 8.1 to its flagship range
By MYBRANDBOOK
HMD Global has announced Nokia 8.1, the newest addition to its value flagship range. As with other Nokia smartphones in the same category, including Nokia 7 plus, the Nokia 8.1 punches above its weight with extraordinary imaging achieved by its highly sensitive, camera sensor, ZEISS Optics and Optical Image Stabilization (OIS). Proprietary PureDisplay screen technology with HDR 10 support along with highly accurate colour reproduction delivers enhanced viewing experiences even in bright sunlight, while the chipset ensures smooth performance for up to two days per charge.
All of this comes in a contemporary package with the precise craftsmanship expected from a Nokia smartphone. Running the latest Android software, Android 9 Pie, the Nokia 8.1 delivers the best Android experience with the latest innovations right out of the box.
Juho Sarvikas, Chief Product Officer, HMD Global, says, “We’ve seen great success in the value flagship category with each of our smartphones in this class consistently introducing new premium experiences to our fans. With the Nokia 8.1, we are further pushing the boundaries in this segment. We offer accelerated performance with a first-class processor architecture, dual cameras with a sensor, OIS and ZEISS Optics for great low-light imaging, and our new PureDisplay HDR screen technology.
As well as delivering the meticulous craftsmanship and build quality of the renowned Nokia smartphone design, we have also brought the Android 9 Pie experience to our fans, so they can enjoy the latest Android innovations including new Digital Wellbeing features. Our fans are at the heart of every design and engineering decision. We want to give them premium experiences – we hope they agree that the Nokia 8.1 embodies engineering excellence at great value.”
Imaging excellence with flagship calibre imaging technology
The Nokia 8.1’s great low-light imaging performance comes from a perfect blend of software and hardware. Its 12MP main camera with ZEISS Optics has an industry-leading 1/2.55” super-sensitive sensor with large 1.4 micron pixels for precise light capture, delivering exceptionally detailed images. With its combination of Optical Image Stabilization (OIS) technology and superfast autofocus, the Nokia 8.1 doesn’t let shaky hands stop one from capturing crisp images and videos. A wide aperture ensures user can capture sharp pictures even in low-light conditions, allowing longer exposure times that can be manually controlled with the Pro Camera mode.
The 20MP adaptive front camera lets user capture the ultimate night-time selfie, as it enhances how much light it is able to capture by combining four pixels into one super pixel.
Create studio-style portrait shots with the popular “bokeh” effect, enhanced with the Nokia 8.1’s native shallow depth of field, coupled with its secondary 13MP depth sensor.
Accelerated performance and PureDisplay
The Nokia 8.1 is the second Nokia smartphone to come with PureDisplay screen technology for an enhanced viewing experience. Visuals are taken to another level with HDR 10 delivering higher contrast, great clarity, and over a billion individual colours to ensure images remain accurate.
The Nokia 8.1 lets user effortlessly enjoy up to two days with one charge. Long-lasting power combined with the Snapdragon 710 Mobile Platform means the Nokia 8.1 can get through any task without breaking a sweat, with 35% faster graphics and 20% higher performance than the previous generation, the Snapdragon 660. It also has twice the AI power, thanks to a multi-core AI Engine which combines a brand-new architecture for efficient performance. Qualcomm aptX audio support also means music lovers can enjoy high quality sound wirelessly over Bluetooth.
Design that is made to the highest standards
The Nokia 8.1’s stunning 6.18” Full HD+ edge-to-edge display is housed within a beautifully refined and neat footprint.
Pure, secure and up-to-date Android 9 Pie, reinforced with Android One
The Nokia 8.1 is the first Nokia smartphone to launch with Android 9 Pie out of the box. It joins the comprehensive lineup of Nokia smartphones in the Android One family, which means it delivers the best version of Android innovations and software experiences. Nokia smartphones with Android One offer great storage and battery life right out of the box and come with three years of monthly security patches and two major OS updates.
The Nokia 8.1 comes with Android 9 Pie, which includes AI-powered features that make the device smarter and faster while also adapting to your behaviour as users use it. The Nokia 8.1 also combines the capabilities of Google Assistant with Dual-Sight.
The Nokia 8.1 will receive three years of monthly security patches and two major OS updates, as guaranteed in the Android One programme. In addition, Google Play protect scans over 50 billion apps per day to keep the phone safe from malware, making the Nokia 8.1 among the most secure phones on the market.
Availability
The Nokia 8.1 is available in three colour combinations, Blue/Silver, Steel/Copper, Iron/Steel, starting from mid-December and will retail for an average price of EUR399.
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