JB Park
President and CEO of Samsung Southwest Asia

" Innovating with AI, Smart Tech, and Sustainable Solutions "    
 

Technological Innovation:
Samsung India leads innovation across semiconductors, smart appliances, and mobile communications, with a strong focus on AI and sustainability. Key advancements include AI-integrated Exynos processors, 14nm DDR5 DRAM, and AI-RAN for better network performance. Its Bespoke appliances, SmartThings ecosystem, and 5G leadership enhance everyday life. Through initiatives like Solve for Tomorrow and Innovation Campus, Samsung promotes inclusive design, open innovation, and tech-driven empowerment for India’s next generation.

Product and Service Offerings:
Samsung India offers a wide range of consumer electronics, including smartphones, TVs, appliances, laptops, and wearables, along with business solutions like Smart Signage. Key innovations include SmartThings for device connectivity, AI-powered Bespoke appliances, Galaxy Book laptops, and QLED/Neo QLED TVs. Support services include online help, troubleshooting, and smart device integration.

Brand Connect:
Samsung’s brand power is reflected in its top global rankings, strong consumer perception, and 2024 brand value of $100.8 billion—a 10% year-on-year rise. Known for AI innovation, connected experiences, and sustainability, Samsung leads in on-device AI and semiconductors, consistently outperforming industry averages in brand health and recognition.