Parvinder Walia
President, APAC Region, ESET
At the beginning of ESET's corporate history in 1987, the Iron Curtain separated Austria from what is now Slovakia, where the antivirus manufacturer was founded and still has its headquarters. At that time, two young programmers discovered one of the first computer viruses, a member of the Vienna family - at the Bohunice nuclear power plant. This laid the foundation for the NOD antivirus product line.
BRAND OUTLOOK FOR 2025-26
ESET is successfully addressing the evolving cybersecurity needs of Indian businesses. The company achieved strong double-digit growth last year, with particularly significant traction in the SMB and Enterprise segments.
With the introduction of ESET AI Advisor, ESET is taking its AI leadership a step further. This cutting-edge capability leverages advanced machine learning models and natural language processing to assist IT administrators and security teams in understanding threats, improving response times, and simplifying complex security workflows.
ESET is also broadening its offerings by introducing features like Ransomware Remediation at no additional cost for business customers. In the near future, it will roll out new Managed Detection and Response (MDR) services and cybersecurity awareness training solutions.
“A key driver of this success has been our PAN India channel expansion efforts along with the ESET Connect enablement program for resellers and partners,” explains Parvinder Walia, President, APAC Region, ESET. “India remains a strategic market for ESET in 2025. We have ambitious goals and are targeting mid to high double-digit growth. To support this, we will continue investing in our channel ecosystem, recognizing that success in cybersecurity requires not only powerful tools but also a skilled workforce.”
ELEVATING THE BRAND NARRATIVE
Founded in 1992 and headquartered in Slovakia, ESET is a European cybersecurity company. For more than three decades, ESET has been protecting progress through advanced threat detection technologies, combining AI, machine learning, and human expertise to proactively stop cyberattacks before they occur.
“Our tagline —Progress. Protected. —drives our commitment to empower businesses and individuals with trusted cybersecurity solutions that enable secure digital transformation. ESET’s capabilities are strengthened by close collaboration with respected international bodies, including CISA, FBI, Interpol, and NATO. With an award-winning track record and a legacy of innovation, we now protect over one billion individuals and 400,000+ businesses across the globe,” states Parvinder. ESET also believes that trust is the foundation of every successful relationship—especially in cybersecurity.
“That’s why we focus on the “3 Cs”: Commitment, Competency, and Consistency. These core qualities define the ESET difference and guide everything we do.
We also make it a point to tailor our communications to each audience segment, emphasizing the unique value we bring and ensuring clear, meaningful, and impactful narratives across all our platforms,” explains Parvinder.
VISION FOR INDIA’S TECH GROWTH
With India’s digital economy projected to exceed USD 1 trillion by 2030, cybersecurity is emerging as a critical enabler of trust in the country’s digital transformation. One of the most significant opportunities lies in the rising demand for cybersecurity services. Businesses and government institutions alike are making substantial investments to protect critical infrastructure and safeguard citizens’ personal information. Government cybersecurity policies and regulatory compliances will also play a crucial role in strengthening the national cybersecurity framework and driving adoption of best practices across industries.
ESET is committed to continuously evolving and enhancing its cybersecurity portfolio to meet the growing needs of businesses and to help keep them secure in an increasingly complex digital world.
FUTURE-FOCUSED INNOVATION
Product & technology, innovation and R&D are at the core of ESET’s DNA. ESET has been using machine learning for more than 20 years for the detection of macro viruses, with neural networks making their first appearance in our products in 1997. The ESET Technology division has over 800 professionals and includes Threat Intelligence Analysts, Security Architects, Malware Analysts, Data Scientists, Software Engineers, Security Monitoring Analysts, and Security Awareness Specialists around the globe. ESET also operates 11 Research & Development Centers. “With a globally distributed network of security centers, our research labs never sleep. The vast number of sensors we protect around the world allows us to collect and process data to give us immediate access to unrivalled cyber-threat intelligence,” sums up Parvinder.
